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BusinessPanorama summary

Honda to invest R$3.3 billion and expand its motorcycle plant in Manaus

The investment through 2030 raises annual capacity to 2.3 million motorcycles in 2029 and is expected to create 2,000 jobs at the Amazonas plant.

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Translated from the Portuguese original by the Panorama newsroom. Read in Portuguese

Motocicleta Honda Biz 125 estacionada em uma rua de Maringá (PR), em 2013
Mariordo (Mario Roberto Durán Ortiz) / Wikimedia Commons · CC BY-SA 3.0

Summary written by the Panorama newsroom from the sources listed below. Facts are attributed to the original publications.

Honda announced this Thursday (5th) an investment cycle of R$3.3 billion (Brazilian reais) in Brazil between 2026 and 2030, Folha reported. With the funds, the annual motorcycle production capacity of its Manaus plant will rise to 2.3 million units in 2029.

The company estimates the expansion will support the creation of 2,000 jobs. The plan includes two new production units inside the complex, each with its own assembly line; the plant currently runs four lines spread across two units.

In a statement, Keisuke Tsuruzono, president of Moto Honda da Amazônia, said the Brazilian market still has high growth potential and that the investment shows the company's confidence in the country and in the Amazon region.

The Manaus facility handles all of Honda's motorcycle production in Brazil and has built more than 33 million motorcycles since operations began in 1976. It is the Japanese group's most vertically integrated motorcycle plant in the world, making items such as frames, wheels, seats and engines in-house. It employs 9,200 direct workers and exports to 19 countries, including the United States, Australia and Mexico.

According to data from Fenabrave, the association of vehicle dealers, Honda accounted for 65.6% of motorcycles registered in the country from January to October, well ahead of second-placed Yamaha, with 13.8%.

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